We look forward to share our knowledge with you.  We can provide you with all the necessary analysis and research prior to the launch of your campaign. Such research is necessary to develop a strategy based on facts and data, not just on creativity or ideas which may be less effective.

Being innovative in today’s world is the key to success. With that said, innovation has to be strategic and not simply creative. In this regard, MYC sets out to understand the client and his needs, to better identify how the target audience may be reached.

Our services are directed to provide innovative and creative ideas to our clients. This extends to a wide range of different media which includes both online and traditional channels.

The art of effective communication and increasing sales in a cost effective manner is our speciality. The success of your company primarily depends on the image it creates. Irrespective if your business is a renowned international company or a start-up, we can offer you the best solutions in specific timeframes. We help you bring out the story your business has to tell and communicate it effectively to deliver optimal and timely results.

We plan, execute and deliver.

 

Strategy
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Business Development

We provide representation ideas and solutions to our clients. Our services include the introduction of your business, company or ideas to your prospective client, representation in fairs and exhibitions, both locally and internationally.

We work hand in hand with you to establish your target audience and we will be at the front line, developing the image that your business wants to portray.

Research, surveys and SWOT

We know how to gather the right information and leverage it to your benefit. Our research may be compiled by both quantitative and qualitative methodologies. You will most definitely have several questions to answer for the benefit of your business. Such questions require research and one of the ways to gather data to answer them is via surveys. Our team can help you develop a survey and distribute to the intended target audience. Following the collection of data, this is then analysed and the respective conclusions are drawn. More in-depth research may take place via face-to-face interviews and focus groups.

Our team will also research the competitive landscape that your business operates in establishing the strengths, weaknesses, opportunities and threats that will influence your success.

Market Research

When thinking of a new business idea, you will need to conduct the necessary research and studies. Financial studies and forecasting are an essential part of this exercise, however a thorough market research plan will increase the chances of your business success. At MYC, we can provide market research tailored for the needs of your business, keeping in mind the specific industry that you operate in. We will help you study the market in the best way possible providing detailed results which will surely help you finalise and execute your business plan. When making a business decision, it is important to consult. We are here to help.

Media bookings

Once we have developed your branding plan or perhaps the design concept of your next event, offer or launch of service, we can handle your advertising campaign. We negotiate good prices on the best media channels available. Our media partners come from different industries, be it television, radio or print. This allows us to provide you, our client, with a cost-effective and successful marketing campaign to increase brand awareness.

Campaign and brand management

We have developed a reputation that enables us to be trusted with the strategy, conceptualisation and management of campaigns and events. Our skilled team can relieve you of all the responsibilities of what will be a successfully featured campaign. You can put your mind at rest knowing that you are relying on an experienced service provider who has only the best interests of your business in mind.